Free
$0Free plan available.
Introduction:
ad:personam is a self-serve Demand Side Platform (DSP) designed to help businesses of all sizes succeed in programmatic advertising. Built on Microsoft Invest DSP technology, the platform provides a robust environment for creating, managing, and optimizing campaigns. Users can deploy video, CTV, mobile, and display ads using pre-built templates, while benefiting from AI-driven planning, transparent pricing, and access to premium inventory and curated deals.
Monthly Visitors:
9.4K
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ad:personam Product Information
What is ad:personam?
ad:personam is a self-serve Demand Side Platform (DSP) that enables businesses of any size to manage their programmatic advertising and achieve marketing objectives. Built on Microsoft Invest DSP technology, the platform offers a streamlined experience for creating, managing, and optimizing campaigns. Users can run various formats, including video, CTV, mobile, and display, using pre-built templates to simplify setup. Additionally, the platform provides AI-powered planning, transparent pricing, and access to premium inventory and curated deals.
How to use ad:personam?
Users can sign up for a free trial or a paid plan, then utilize the platform's intuitive interface to create, manage, and optimize programmatic advertising campaigns. The platform provides AI-driven tools for campaign planning and insights, alongside pre-built templates and comprehensive targeting options.
ad:personam's Core Features
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AI-Powered Campaign Planning
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Self-Serve DSP Software Platform
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Programmatic Advertising Solutions
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Transparent Pricing
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Premium Inventory Access
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Cookieless Targeting
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Multi-Format Ad Uploads
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Data Marketplace
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Multi-Channel Campaigns
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In-Depth Reporting
ad:personam Use Cases
#1
Running video, CTV, mobile, and display advertising campaigns
#2
Leveraging AI for campaign planning and optimization
#3
Targeting specific audiences with cookieless and contextual targeting
#4
Managing programmatic advertising in-house without technical expertise
#5
Accessing premium inventory and curated deals
FAQ from ad:personam
What is a Demand Side Platform (DSP)? +
A Demand Side Platform (DSP) is a tool that allows advertisers to purchase advertising space programmatically. It enables real-time bidding on ad inventory and audience targeting based on factors such as location, demographics, and interests.
How does ad:personam Self Serve DSP work? +
ad:personam is a self-service DSP that provides an intuitive interface for creating, managing, and optimizing programmatic campaigns. Built on the Xandr DSP API, it uses artificial intelligence and machine learning to assist with audience targeting and real-time bidding decisions aligned with your goals and budget.
Is ad:personam suitable for small businesses and agencies? +
ad:personam is designed for small businesses and agencies seeking control over their programmatic advertising, though it is also suitable for larger organizations requiring transparency and flexibility. Its accessible interface and transparent pricing allow users to manage programmatic campaigns even with limited technical expertise or resources.
Is there a minimum campaign budget required for ad:personam? +
Unlike many other programmatic platforms, ad:personam does not enforce a minimum campaign budget. Users only pay the media costs and the monthly subscription fee, providing an affordable and flexible solution for small businesses and agencies.
What kind of support do you offer for your products? +
We provide dedicated technical support to help users master our platform. Our resources include a comprehensive Knowledge Base featuring tutorials, guides, and best practices. Users can also chat with our team to request custom setups for pixels and third-party ad tags to ensure campaign success.
Do you offer API integration? +
ad:personam is already integrated with the Xandr Invest DSP via API, allowing users to access the platform without needing additional integrations. Note that this requires a DSP seat, which grants access to Xandr Invest’s programmatic environment. While ad:personam does not offer custom API integration, users can connect the software to their existing Xandr Invest seat.
ad:personam Pricing
Related Model Comparison Pages
Use these comparison pages to understand the trade-offs between the models most relevant to ad:personam.
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Compare Gemini 1.0 Pro Deprecated and Gemini 1.5 Flash Deprecated across pricing, context window, capabilities, benchmarks, and API access to choose the better fit for long-context workloads versus general-purpose AI workloads.
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